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The primary Apple merchandise of 2025 may arrive before a lot of you thought they might. Whereas we expected the company to hold a spring event, it would deal with press launch bulletins as an alternative. Thus far, two merchandise might be introduced as quickly as this week: the iPhone SE 4 and the M4 MacBook Air.
Why would we predict these Apple merchandise might be launching quickly? Nicely, to begin with, Bloomberg’s Mark Gurman reported late final week that Apple was readying the iPhone SE 4 release by mid-this week. This machine has been rumored for years now, and it’ll mark the tip of the traditional iPhone design as Apple strikes to the all-screen format with an iPhone 14-like design.
This iPhone is predicted to characteristic Apple’s A17 Professional or A18 chip, 8GB of RAM, Apple Intelligence assist, a major 48MP digicam, and the corporate’s first Wi-Fi and 5G modems. An early launch has been rumored earlier than.

That mentioned, the information is that Apple may launch the M4 MacBook Air, adopted by the iPhone SE 4. In earlier years, the corporate made a number of days of press launch bulletins as an alternative of a correct keynote, so this may occur once more this 12 months.
An nameless leaker on X, who BGR has entry to their account, posted the identifier numbers of the brand new M4 MacBook Air fashions. The 13-inch mannequin goes with the model “t8132 0x2C j713ap,” whereas the 15-inch mannequin makes use of the “t8132 0x2E j715ap” identifier. Whereas this doesn’t essentially verify these MacBooks are about to be launched, Bloomberg‘s Mark Gurman first anticipated these MacBooks to be launched by January.
Whereas he missed the discharge date, there may be different proof of an imminent launch. With macOS 15.2 code, there have been already references to the upcoming M4 MacBook Air fashions. As well as, earlier than Apple launched the MacBook Professional with the M4 chip, some Russian YouTubers already had entry to the brand new fashions, which was very odd.
Nonetheless, we’re additionally anticipating Apple to unveil new AirTags and an M3 or M4 iPad Air. Beneath, we listed the whole lot we thought Apple may announce within the coming months earlier than the WWDC 2025 keynote.